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Professional Agile Leadership™ EBM: driving performance through value
Your indicators should show the value created, not just the work performed. With PAL-EBM, connect objectives, observations and experiments to guide decisions. Strengthen your agile leadership with an approach that helps you challenge results and adjust priorities.
- Duration
- 2 days 14 hours
- Code
- MGMT35FR Code
- Certification
- Professional Agile Leadership™ Certification
Accredited training for the Professional Agile Leadership™ certification.
Presentation
In a world where uncertainty is the norm, relying on activity dashboards or intuition to steer your business means flying blind. This Scrum PAL-EBM certification course introduces Evidence-Based Management (EBM): a foundation of verifiable facts that makes each strategic decision measurable and controlled.
Our programme takes you beyond conventional metrics to focus on what truly matters: the value actually created for customers and tangible business results (Outcomes). You will master the four Key Value Areas (KVAs) to measure your organisation's evolving performance in real time and adjust course without delay.
By the end of the course, you will be ready to take the Professional Agile Leadership – Evidence-Based Management (PAL-EBM) certification exam included in our offer (see the Certification tab for details). This internationally recognised credential demonstrates your in-depth expertise in the EBM framework applied in a Scrum context.
Oo2 Formations is a member of the Scrum.org PTN. Our sessions are delivered exclusively by certified Professional Scrum Trainers (PSTs). These leading experts are rigorously selected for their extensive framework knowledge and teaching excellence.
Objectives
By the end of this course, you will be able to:
- master the Evidence-Based Management (EBM) framework to guide decision-making;
- distinguish genuine value creation (Outcome) from production alone (Output);
- use the 4 Key Value Areas (KVAs) to measure organisational health and performance;
- define strategic goals and metrics that positively influence behaviour;
- adopt empiricism and experimentation to adapt strategy continuously;
- be prepared to take the official Professional Agile Leadership – Evidence-Based Management (PAL-EBM) exam.
Program
Module 1: discovering Evidence-Based Management
- The origins of the EBM framework and the limitations of traditional management.
- Applying empiricism to navigate complexity.
- The connection between market leadership, curiosity and adaptation.
Module 2: managing for value (Outcome vs Output)
- The fundamental distinction between activity (Output), results (Outcome) and impact.
- Measuring genuine success through customer value and business results.
- Moving away from vanity metrics towards value indicators.
Module 3: mastering the 4 Key Value Areas (KVAs)
- Analysing Current Value.
- Estimating Unrealized Value.
- Optimising Time-to-Market.
- Developing the Ability to Innovate.
Module 4: defining effective goals and measures
- Strategically aligning teams around value.
- How measures influence culture, values and behaviour.
- Formulating outcome-oriented goals.
Module 5: implementing continuous experimentation
- Using incremental learning to validate hypotheses.
- Evidence-based, data-driven decision-making.
- Continuously adapting goals to observed results.
Audience
This course is designed for professionals responsible for performance and value, including:
- leaders and executives seeking to replace activity-based management with decisions grounded in customer value and measurable ROI;
- product owners and scrum masters seeking to move beyond velocity and demonstrate each increment's actual impact on adoption and revenue;
- agile coaches and consultants who need evidence-based metrics (Time-to-Market, Innovation Rate) to guide complex transformations;
- strategic decision-makers (CFOs, CPOs) who must align budgets with Outcomes and justify investments with evidence.
Prerequisites
The following prerequisites apply:
- Professional experience: experience in management, leadership or agile transformation is recommended.
- Language: a good reading comprehension of English is essential (the exam and official materials are in English).
Teaching and assessment methods
- Initial skills assessment
- Training materials provided to participants
- Continuous assessment throughout the course
- End-of-course feedback questionnaire
- Combination of theory and practical application
- Attendance records
- Post-course follow-up evaluation
- Quiz / multiple-choice questions
- Case study
Course highlights
- Official Scrum.org curriculum: follow an accredited programme delivered by a Professional Scrum Trainer (PST), using official EBM course materials.
- Active learning (TBR): learn by doing through collaborative workshops (Miro/Mural) and realistic scenarios.
- Empirical leadership: move from intuition-led to evidence-based management, using value metrics (KVAs) to guide your teams.
- PAL-EBM certification: receive a voucher for the official Professional Agile Leadership – Evidence-Based Management exam and a free second chance if you fail an attempt taken within 14 days.
Dates and sessions
Choose the date and delivery format that suit you.
No upcoming sessions are currently available.
Scrum.org, Professional Agile Leadership (PAL) and Evidence-Based Management (EBM) are registered trademarks of Scrum.org.